International Beauty Brands works with celebrities on creating signature lines
that are enduring and expansive beyond fragrance. As your branding
partner, IBB will focus on complete development of your signature brand and
fragrance which can then be expanded to categories such as lip gloss,
personal care, hair care, sun care, and many others. The ability of IBB to
launch a celebrities’ signature line of products is at the core of this unique
partnership opportunity.
IBB recognizes the short term nature of “celebrity endorsements” and has
developed a sustainable model which will provide significantly higher
residual financial benefits and the opportunity to become an iconic brand in
a category valued by the media, other companies and the public.
This opportunity to self direct the celebrities’ association with beauty, style
and elegance can only be done when a celebrity is integrally involved with
all aspects of their products’ launching. IBB provides a level of authenticity
for celebrities giving them the ability to proactively promote their signature
line whenever they are involved with a media opportunity. No other
company creates this unique conduit between a celebrity investing their
visibility towards building a long term beauty care empire.
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